For sale is a paperback guide for COCA-COLA Collectible TRAYS. This book includes 260 color photos and a price guide. This book entitles “Coca-Cola Trays” is a second edition published in 2000 by William McClintock. Book is 128 pages in length. Book is complete and in excellent condition with no tears or stains.
Ever since 1897, when the first “Delicious and Refreshing” glasses of Coca-Cola were poured, Coca-Cola trays have become magnificent pieces of advertising art. The evolution of American popular culture is found in their images. From ribbons-and-lace girls of the late Victorian era through Roaring Twenties flappers, World War II war brides, and the working women of today, Coca-Cola has called upon images of glamour girls and girls-next-door to sell Coke. Warm family scenes, baseball, and children at play are also favorite tray illustrations.