1934 F.S. ROYSTER GUANO COMPANY Booklet – Advertising

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For sale is 1934 ADVERTISING NOTE BOOK made by the F.S. ROYSTER GUANO COMPANY, Norfolk, VA. This small booklet is well used and mostly filled with handwritten notations concerning farm purchases. The booklet also has a 1934 calendar and several pages of testimonials on the good results of Royster fertilizers. Book measures 5 inches by 3 1/2 inches. A great agricultural or farm collectible.

In 1881, Frank Sheppard Royster, Sr founded the firm of Royster and Strudwick to provide general supplies to farmers and to manufacture and sell fertilizer. Ten years later, he established and became president of F.S. Royster and Company, in Norfolk, Va., as a wholesale dealer in flour, sugar, and provisions. The firm also began producing fertilizer on the premises. From this humble beginning S. Royster and Company became the largest independent, closely held fertilizer firm in the country, with some twenty-five manufacturing plants in the southeastern and middle western United States.

Guano is the accumulated excrement of seabirds, seals, or cave-dwelling bats. As a manure, guano is a highly effective fertilizer due to its exceptionally high content of nitrogen, phosphate and potassium: nutrients essential for plant growth. The 19th-century guano trade played a pivotal role in the development of modern input-intensive farming practices and inspired the formal human colonization of remote bird islands in many parts of the world.

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